Friday, 8 April 2011

Initial Ideas - Branding Ideas

Brainstorm initial ideas for what school might require for branding of the new buildings

What sort of mood do you want to create?
What colours you might use?













The mood which i feel should be created is a professional working environment, with lots of energy. The space should be inspiration. The colours which would best suit the space would be clean white walls with burst of colour, this will reflect the mood which i am trying to create. I really like the colour scheme on the website as the logo and the colour scheme has been modernized thought not changed entirely to suit the time period. The colour stripes could be developed as different colours for all the strands. This would also allow for the logo colour to change, though for the shape to stay the same, which would still keep in touch with the initial logo which was created twenty years ago. I think this idea allows for change, which enables the school to move forward and develop with its time.

how do you want it to feel visually?
Write down as many descriptive words regarding your thoughts as you can

Visually I think the building should feel profession, and extremely inspiring, similar to the mood of the building.

Inspire
Motivate
Encourage
Enthuse
Arouse
Colourful
Professional
Practuce
Effort
Bright

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